FLOW / WHAT THIS IS

Every event teaches you something. Most of it disappears.

The Event Brain keeps it — every vendor, budget, decision and lesson — pulled from the tools you already use, and answers in full sentences for anyone on the team.

01 The deal

Clientengages the agency

becomes

Eventcodename · scope · dates

Client rate$410k

Lead producer 18% Company 24% Delivery

02 The sources, read continuously

Trello

what & when

tasks · timelines · owners

Drive

docs & budgets

decks · contracts · numbers

Slack

decisions & lessons

the why behind the call

Meetings

the decision layer

transcripts · richest signal

[Event
Brain]always current

03 The whole team asks

Leadership

Strategy, margins, the whole picture

Full-time core

Every event, every number

Lead producers

Their events, plus shared lessons

EAs

Logistics, contacts, schedules

Everyone on the team asks the same brain and sees the same answer — numbers included. Independent contractors, one source of truth.

Works on top of what you already use·Replaces nothing·Stays current on its own·Shared knowledge, shared numbers — one brain for the whole team